“This is really tasty, but what exactly makes it so good…?” That was our first impression upon tasting this umeshu. Whether by aroma or flavor, it easily scores an 8 or 9 out of 10. However, its all-rounded character means it doesn’t leave a particularly strong memory. But when we looked at the price—WOW—this bottle’s value for money is truly unforgettable. If you’re searching for a budget-friendly, delicious, and respectable umeshu, this is an excellent choice!

Crafted by Kamotsuru Brewery in Hiroshima, this umeshu uses their own junmai sake as the base, then blends in Nanko plums and rock sugar. It’s no surprise that it won the “Top Gold Award” three times (2016, 2018, and 2019) at Japan’s national competitions, and has even been inducted into the permanent “Umeshu Hall of Fame”—a testament to its quality!

Let’s talk about the flavor: The nose is filled with a round, mellow ripe plum aroma, and the sweet-sour balance is spot on. The texture is smooth, with almost no alcoholic harshness. The plum flavor is pronounced, with a tangy, refreshing finish that truly whets your appetite. As a mealtime drink, you can enjoy glass after glass without it ever becoming cloying.

With its vibrant packaging, friendly price, and award-winning taste, this is a bottle that impresses on all fronts.